First utilising an early version and being able to test it in the real world improves the robustness of the app as it faces possibly unknown situations that can lead it to fail in programming terms. Real life is a tough testing environment and it allows the app to face new conditions, different phone types, it brings it into contact with unique settings setups and app configurations and also allows beta testers to keep in contact with the developer- helping to get to know why the particular feature is not implemented or why this app is not able to do this when it can do it.
Google to that end has tried to encourage more development by providing a supportive testing environment, opening up facilities in Google+ for beta testing. As tweaks are initiated and improvements are made, then the app can become more accessible with a higher percentage of testers allowed to see it an trial it, until it finally goes public. When you are on the Google Play website and you find the app that you would like to get to know better and help develop further, enter their page and scroll down to the base of the page to the 'Additional Information' section. If you have past experience of being a beta tester you can test the app and provide information to the developer that things that could be improved. This and other similar ploys will help to get yourself noticed and possible selected. Another way is to keep a look out for news of beta testing programs and invitations to join. Some of these can be found with the internet news media but others can be found if you hang around the Google+ communities.
Just search for Google+, create your profile and, when you're done, click on the communities option on your home page. When you're in, enter the word 'beta' in the search bar and a whole host of beta programmes will appear, allow you to investigate and possibly join.
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